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Graphics are used as a visual presentation to enhance communication. Not only can they make things look pretty, but graphics can evoke a rich understanding of verbose information. Constructing visual representation of information is not mere translation of what can be read to what can be seen. It entails filtering the information, establishing relationships, discerning patterns and representing them in a manner that enables a consumer of that information to construct meaningful knowledge.1 INFORMATION + GRAPHICS = INFOGRAPHICS Infographics are commonly used as visual elements such as charts, maps, and diagrams that aid comprehension of a given text-based content. The surge of technology now available to us makes it easier than ever to create, understand, and incorporate infographics into our daily lives. Though you might not know it, infographics are all around us.
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www.lightrailnow.org |
Clocks, maps, instruction manuals, nutrition labels, television guides, road signs, and your vehicle dash board are only a few of the contemporary infographics (contempographs) that you may come into contact with on a daily basis. All the basic shapes, colours, and images come together to relay the message in the most effective and efficient way as possible. It is not just designers anymore who are creating these modes of delivery. The means of data representation and accumulation is at our fingertips, thanks to Microsoft Office. |
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www.r-prollc.com |
A pie chart is a circular chart divided into sectors whereby the area each space encompasses is proportional to the quantity it represents. This chart is perhaps the most ubiquitous statistical chart in the business world and the mass media.2 |
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www.burningcutlery.com |
The bar chart (aka bar graph) compares information with various lengths of rectangular bars whose lengths are proportional to the value it represents. They allow for comparison of various groups of data which enables the reader to make quick comparisons. |
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www.coolinfographics.com |
Venn diagrams are a great way to demonstrate the relationships between various conepts, objects, and groups. Each circle represents its own category, whereby the overlapping area represents a new category that is a combination of the overlapping circles. | |
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